Saturday, January 3, 2009
The Winds of Change-- Piss-poor, i mean really piss-poor, writing
To follow are some excerpts from the editor's note in the current (January 1, 2009) AmericanWay (American Airline's in-flight magazine).
It's titled "The Winds of Change" and it beings with the sentence "Change is in the air." A few sentences later we get this gem:
" It's as Marcus Aurelius believed in that everything existing 'is already disintegrating and changing.' "
what the fuck?
i mean what the fuck?
(and this can't be explained by a simple "typo." go ahead and try. i did)
ok, now, rewind,...(and continuing forward)
" It's as Marcus Aurelius believed in that everything existing 'is already disintegrating and changing.' True enough, but those who successfully grasp that concept, I believe, will be able to make the inevitable evolutionary course of action changes in their favor. "
And, a bit later in the article the editor introduces us to some members of the AmericanWay team:
" Eric Celeste is our leadoff man...On deck is Cathy Booth Thompson...And batting cleanup is the most chiseled writer I've ever read. "
O, Lord!!-- i was so absolutely astonished by the adjective "chiseled" it took me a while to notice that the clean up hitter's batting 3rd. (most any Baseball fan knows the cleanup hitter bats 4th.)
but again who can even think of baseball, etc, when you're trying to properly savor the phrase
" the most chiseled writer I have every read" !!!!!!!
finally, the Editor's note ends with a call for comments and suggestions (firstname.lastname@example.org):
" let me know if we're moving in the right direction. Until then, let us entertain you. "
well, Adam, i'm not sure what direction you're moving in (though I'm sure it's not a straight line) but you certainly have entertained me!